3 Top Brands That Pushed VR Marketing to New Heights

3 Top Brands That Pushed VR Marketing to New Heights

If you thought mobile phones were a relatively recent addition to the modern tech landscape, you’d be wrong. The first mobile phone was introduced by Motorola more than 4 decades ago in 1973. It would be more than 20 years before mobile phone technology became commonplace, and another ten years after that when the first […]

360 Video Marketing And The Importance Of Evoking Emotion

360 Video Marketing And The Importance Of Evoking Emotion

Standard video clips are not being used as often any more. Brands are now looking at a 360° experience. A large number of digital brands including Facebook and YouTube have already placed emphasis on 360 video marketing, and it is capable of getting people to take notice. It is after a person feels the emotion […]

360 Degree Video Marketing: Bringing More Value to Your Brand

360 Degree Video Marketing: Bringing More Value to Your Brand

There isn’t any question that storytelling in marketing is the true backbone of creating emotion in the viewer. We’ve seen so many great examples of this over the last several years as companies realize an emotional narrative attracts viewers. Applying 360-degree video marketing plays a big part in enhancing storytelling, and it’s already happening in […]

Automotive VR Wins Super Bowl Advertising

Automotive VR Wins Super Bowl Advertising

The use of virtual reality in advertising scored big with Hyundai’s real time automotive VR experience during a history making overtime. Livestreaming 360 video content, while editing in a van in the parking lot is cutting edge VR technology that was used effectively to ‘Wow’ millions of people watching on television. A game plan used […]

Real Estate Video Marketing

Real Estate Video Marketing

This post is about video production for real estate video marketing. Julia and Victoria are twin real estate agents serving San Francisco and Marin County in California. If you have read my other blog posts on video marketing you know that the first video in a online video marketing campaign is logically a introduction video. […]