360 Degree Video Opportunity

360 Degree Video Opportunity

Just a few months ago I blogged about how the 360 degree video opportunity was 70% higher CTR (click through rates). That was then based on statistics from Google and YouTube 360 Video. Now in January 2017 results from YuMe, Inc. (NYSE:YUME), a leader in brand video advertising software and audience data, we get insight […]

VR Production for Education and Training

VR Production for Education and Training

In this VR production article learn and see samples of how virtual reality educational tours are enhancing learning and training. VR and AR for education and training is one of the best use cases for this innovative new media. VR production is ready to implement now. I believe AR will have an edge over VR […]

Will this change commercial automotive advertising?

Will this change commercial automotive advertising?

Commercial automotive advertising with photography and filmmaking has always been a challenge for new car releases. Shooting a hand built prototype before the real production car became available was the method. The prototype cars are expensive to build and transport to production studios a year before the consumer car model launches. I can tell you […]

7 Best VR Videos You Can View Now

7 Best VR Videos You Can View Now

Virtual realty productions are in full swing all around the globe. New virtual reality production companies are formed everyday it seems. Around here near Silicon Valley and San Francisco there are VR Meetups almost daily. The last I counted there are 51 unique Meetup groups ranging the full spectrum of topics, styles and technologies. I’ve […]

360 VR Panorama Redwoods

360 VR Panorama Redwoods

All the recent buzz about virtual reality is great to see. I love shooting and producing 360 video projects, although working as a VR Producer for over ten years, I miss the super high resolution from 360 VR panorama. The kind of images with life like touch and feel. I’ve been out doing some high […]